The beauties dressing in Chinese styled long gown and fashionable clothes in 20s and 30s were the popular themes of calendar pictures, so calendar was usually called beauties' calendar.
Though many years, calendar leaves the deepest impression for people to recall Shanghai where was in 30s and 40s of last century and as the witness that the gradual urbanization and globalization of Shanghai citizens' life in recent years. Imaging the females living in this city at that time, the slim figure dressing in styled long gown gently and slowly occurs in your mind, as if a delicate archaized letter with thin lilac background printed in the white paper which is a kind of maidenlike color and covers many flavors.