Coined as 'reverse socialisation', many middle-aged women are becoming 'consumer dopplegangers ' striving to regain their youthful appearance as they buy into the same products as their offspring.

This led him to calculate that the information content of any event was proportional to the logarithm of its inverse probability of occurrence.

IT CAN sometimes feel as if bankers in Asia are shifting their focus backwards along the economic food chain.

The principle is simple: if instant gratification makes you more likely to need some bigger form of gratification, then you can apply that theory in reverse.

Often a cowlick will pop up as a result of trying to style the hair against the growth pattern and simply brushing the hair in the opposite direction can fix the problem.