Chapter 1 Job hunting and interview
求职与面试
Unit 1 Resume
简历
Unit 2 Interview
面试
Chapter 2 HR Management
人力资源管理
Unit 1 Orientation
入职培训
Unit 2 Organization and performance of the company
公司的组织结构及业绩目标
Chapter 3 Office affairs
办公室事务
Unit 1 Introduction to new staff
介绍新职员
Unit 2 Office files
办公室文件
Unit 3 Schedules
日程安排
Unit 4 Telephone reservations
电话预订
Unit 5 Meeting and seeing off foreigners
迎送外商
Chapter 4 Marketing
市场推广
Unit 1 Marketing survey
市场调研
Unit 2 Promotion strategy
推广策略
Unit 3 Advertising
广告宣传
Unit 4 Public relations
公共关系
Unit 5 Online marketing
网络营销
Unit 6 Holding an exhibition
举办展会
Chapter 5 Business negotiations
商务谈判
Unit 1 Enquiries and offers
询盘与报盘
Unit 2 Packing
包装
Unit 3 Modes of payment
付款方式
Unit 4 Delivery time
交货时间
Unit 5 Insurance
保险
Unit 6 Claims
索赔
Chapter 6 Business skills
商务技能
Unit 1 Presentation skills
演讲技能
Unit 2 Report writing
撰写报告
Unit 3 E-mail
电子邮件
Unit 4 Occupation dress
职业着装
Sample Pages Preview
Part 1 Sample dialogue示范对话
A上次我们谈到请明星来做新产品的代言人，但是总经理认为费用太高了。
We have discussed inviting a star as the spokesman for our new product, but our general manager feels the cost is too high.
B 我们可以在公司内部挑选一位女员工来做新产品代言人。
We can select a female employee to act as our spokesman for our new product.
一方面我们可以节省成本，另一方面可以使我们的员工更了解我们的产品。
On the one hand we can save our cost, on the other hand our employees will know more about our products.
A 这个建议不错。
It is a good idea.
我请示一下总经理。
I will ask our general manager.
（三天后after three days）
A 恭喜大家。因为我们的建议很好，我们新产品的公关预算又增加了。
Congratulations.Because of our good idea, our PR budget for our new product has increased.
公司的领导对我们的工作十分满意。
High-level supervisors of our company are very satisfied with our job.
B 媒体和我们的关系也很好。
The media has good relationship with us.
每次讨论咱们这个行业的时候，都会提到咱们的产品。
Whenever talking about our industry, they will mention our product.
A 这说明我们的公关工作做得很好。
This proves our PR works well.
对于这次的公关活动，你们有什么好的建议吗？
Do you have any good suggestion for our PR campaign？
B 我建议把我们员工的故事做成一个宣传短片，来加强我们与消费者之间的情感联系。
I propose making a promotional video according to our employee's story, in order to strengthen the emotional connection with consumers.
我们的目标就是要打动消费者，让他们成为我们的家人。
Our purpose is to move the consumers.Let them become our family.
