And he tells me that when staff do convert to Christianity, their attitude towards their work is transformed.

This is absolutely necessary if conversion is to succeed.

A priest, a minister, and a rabbi want to see who' s best at his job. So they each go into the woods, find a bear, and attempt to convert it.

And the converts, by definition, have gone through a personal crisis that led them to adopt a new identity.

Among the converts were more women and those with cash.