Of course, we discuss these issues and many others in depth in the book.

Many of us believe in the evolution of World Wide Web. Very few, however, have thought in depth why and how the Web evolves.

If they are not, something is changing in the business, either for the good or the bad and you need to dig deeper to find out what.

But deep down inside we know we were made for more than that.

When you have narrowed down your choices to just a few, then you should investigate even further, perhaps conducting some informational interviews with those working in the field.