On the new threshold, we are to ascend greater heights with a more enterprising spirit and more practical ways of working.

But after a few days - once they've gone round the Moon, as it were - they report an enhanced sense of individual well-being and morale.

Or write a note. If you read a story about a similar company or product, contact the journalist who wrote it and pitch them with some passion.

He was an enthusiast himself and loved to evoke enthusiasm in others.

Seeing, shall take heart again.