| 1 | It is something that is added to the process towards the end of development, and its responsibility is thought to be solely of the testing team. | |
| 2 | Paradoxically, a clue can perhaps be found in the way that apparently awful products like the last two Twilights or Transformers manage to succeed at the box office. | |
| 3 | Most sequels are creative flops, just cheap makeovers of the originals. Not Assassin's Creed 2, a follow-up to the 2007 smash hit. |