Many of us believe in the evolution of World Wide Web. Very few, however, have thought in depth why and how the Web evolves.

I predict that those same big media companies are going to get their clocks cleaned by small innovators, just as they did on the web.

But there has always been an alternative path, one that saw the Web as a worthy tool but not the whole toolkit.

There is, however, a debate between whether the Web evolution is an objective process or whether the Web evolution is a human-guided process.

And it’s already pretty clear that what comes after the web is mobile apps.